KANSAS CITY, Mo. (October 11, 2024) – After signing a Host City Rights Agreement with FIFA for the FIFA World Cup 26™, KC2026 can now offer marketing assets, tickets and hospitality amenities through a limited number of Host City Supporter packages. This is the first time FIFA has allowed Host Cities to sell local sponsorships for the FIFA World Cup™, unlocking a new, key funding mechanism for organizing committees like KC2026.
“This is an unprecedented way for companies in our region to associate their brands with the most-watched competition in the world. Soccer is the world’s most-popular sport and, as the Soccer Capital of AmericaTM, we are excited for companies to leverage Kansas City’s unique FIFA World CupTM Host City mark throughout the Midwest,” says Pam Kramer, KC2026 CEO. “This is also a tremendous opportunity to demonstrate the unified, regional support for our efforts to welcome the world.”
Each Host City is able to sell up to 10 Host City Supporter packages. Assets include use of the Host City Supporter logo, option to activate at FIFA Fan Festival™, and tickets and hospitality offerings for matches and other exclusive events, along with inclusion in Host City marketing assets. Host City Supporters will have the option to include a suite within their packages and will choose those suites prior to the general public.
In addition to the 10 Host City Supporters, KC2026 can partner with an unlimited number of Host City Champions. Host City Champion benefits include tickets and hospitality, as well as the option to purchase and select a suite before the general public. While Host City Champions will receive name recognition on the KC2026 website and at other KC2026 events, only Host City Supporters will be able to use KC2026’s Host Committee Supporter logo for marketing and promotional purposes.
“Our Host City Supporters and Champions are critical to our ability to maximize the opportunity presented by the FIFA World Cup 26TM for our region,” says KC2026 Board of Directors President Karen Daniel. “The funding we generate through these efforts will allow us to create programs to showcase the region on a global stage and create sustained and long-term impact in our communities.”
Integrity 9, a Kansas City-based company known for its expertise in sports sponsorships, has partnered with KC2026 to lead sales outreach for the Host City Supporter packages. Organizations interested in becoming a Host City Supporter can contact Wes Engram for pricing and additional details. Integrity 9 is the only official sponsorship sales agent for KC2026.
For more information about KC2026 and FIFA World Cup 26™, please click here. General media inquiries can be submitted to media@kansascityfwc26.com.
About KC2026
KC2026, based in the Soccer Capital of AmericaTM, was established to unify the bistate Kansas City metropolitan area through the safe, seamless and successful planning and execution of FIFA World Cup 26™ Host City duties. Situated in the center of the United States and spanning the Kansas-Missouri border, Kansas City will host six FIFA World Cup 26™ matches, including a quarterfinal, and features three potential team base camp venues. Led by CEO Pam Kramer and its board of directors, the nonprofit organization also aims to harness the power of this premier experience to facilitate lasting social, economic, cultural and philanthropic impact for the region. For more information visit www.KansasCityFWC26.com.
About Greater Kansas City
Home to 2.5 million people, Kansas City is a vibrant metro in the heart of the U.S., known as the “KC Heartland.” An all-new single terminal at Kansas City International Airport welcomes guests by air, while 85% of the U.S. is less than a two-day drive away. The region’s red-hot sports culture is embraced every season, headlined by the Kansas City Chiefs, Kansas City Royals, Major League Soccer’s Sporting Kansas City, and the National Women’s Soccer League’s Kansas City Current.
Kansas City is known for its renowned arts and culture. Experience live entertainment in Downtown Kansas City’s Power & Light District, as well as 40 jazz clubs throughout the area. Find food from James Beard award-winning chefs and sample true KC tradition at more than 100 barbecue restaurants across the metro. Dive into some of the country’s most significant historical moments at KC’s treasured institutions, from the National WWI Museum and Memorial and the Harry S. Truman Presidential Library and Museum to the Negro Leagues Baseball Museum and the American Jazz Museum. Learn more at www.KC.org.
About FIFA World Cup 26™
FIFA World Cup 26™ will be the biggest sporting event ever, with three Host Countries, 16 Host Cities, 48 teams and 104 matches uniting an entire continent to showcase a momentous new tournament format. With more countries, cities, teams and games, FIFA World Cup 26™ will be the most inclusive tournament ever, engaging millions of fans across 16 unique stadiums and billions worldwide. The tournament will take place from 11 June to 19 July 2026. For the latest FIFA World Cup 26™ information please visit the FIFA World Cup 26™ website. For media representatives wishing to stay up to date on all things 2026, please register via the FIFA Media Hub.
CONTACT:
Elliott Scott
Kansas City Sports Commission | KC2026
escott@sportkc.org
